Course curriculum

  • 1

    INTRODUCTION TO SEO AND GOOGLE

    • Course Introduction and Overview
    • Basics of SEO Website Audit Checklist
    • Introduction to SEO and Google
    • PRE-COURSE QUIZ
    • How Google Works - In a Very Tiny Nutshell
  • 2

    SPEED CHECK

    • Speed Check: Why is Site Speed Important?
    • Download speeds
  • 3

    WEBSITE STRUCTURE

    • Site Structure
  • 4

    MOBILE OPTIMISATION

    • Optimising for mobile devices
  • 5

    SITE SECURITY

    • Why is site security important?
  • 6

    META TAGS

    • What are Meta Tags?
    • Meta tags
  • 7

    IMAGE TAGGING

    • What is Image Tagging?
    • Image Tagging
  • 8

    LINKS

    • Links
  • 9

    KEYWORD CHECK

    • Keywords
    • QUIZ
  • 10

    FRESH CONTENT

    • Fresh Content
  • 11

    SOCIAL MEDIA

    • Social Media
    • Social Media
  • 12

    Bonus Lesson: Google My Business

    • Bonus Lesson - Google My Business
    • QUIZ
  • 13

    Your action plan

    • We have covered a lot of ground, so here’s a quick recap with Your Action Plan
  • 14

    Conclusion, overview and further work

    • End of course

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